Corporate responsibility

BBVA has a differential model of banking based on a strategy of adjusting return to unwavering principles of integrity, prudence and transparency. This strategy is difficult to follow in the short term. BBVA has been the only Spanish bank to form part of the new Euronext Vigeo Europe index, launched by the New York Stock Exchange and the Vigeo agency. The index includes the most advanced companies in terms of ESG (environment, society and corporate governance) at the European level.

It is also worth highlighting that for the second year in a row, BBVA is among the 10 most highly rated companies in terms of sustainability communication in the social media at international level, according to the SMI-Wizness Social Media Sustainability Index 2012.

Other important milestones in corporate responsibility in the first quarter of 2013 were as follows:

Responsible Banking

Responsible Finance. BBVA was chosen as the first Spanish financial institution represented in the Equator Principles to form part of the Steering Committee at the Annual General Meeting of the Equator Principles. This Committee, made up of 14 members from 12 countries, coordinates the administration, management and development of these principles on behalf of its members.

Customer-Centric Approach. BBVA has launched the “Yo Soy Empleo” (I am employment) program, an initiative that will offer 3,000 euros to SMEs and the self-employed who create jobs in Spain. The aim is to create up to 10,000 new jobs. The initiative includes a training program at key business schools, as well as a comprehensive job intermediation service. BBVA has also launched a new package of social measures designed to help customers who can no longer pay for their home and lose their only residence as a result of legal proceedings. To do so, the Bank has launched a job program that includes guidance, training and support for job seeking, as well as financial assistance of up to 400 euros over 2 years.

Environment. BBVA was one of the companies that took part in the “Earth Hour” initiative promoted by the environmental organization WWF. Its aim was to promote the efficient use of energy and thus reduce the global level of CO2 emissions. Specifically, BBVA switched off the lights in 522 of its buildings -122 corporate offices and 430 branches in 219 cities in the different countries where the Group has its biggest presence- as a contribution to the fight against climate change.

Community Involvement

BBVA customers, employees and shareholders have contributed over 1.6 million euros through the “Tu solidaridad vale el doble” (Your solidarity is worth double) campaign launched together with Caritas, the Red Cross and the Spanish Federation of Food Banks. This amount, donated through the online BBVA Suma platform and the BBVA branches, will be matched by the Bank up to the sum of 3.3 million euros, which will be distributed among the most needy families in Spain. In addition, BBVA has made an initial investment of 1.5 million euros to this campaign.

In the area of social entrepreneurship, BBVA will allocate 1.8 million euros to support 189 community projects out of more than 1,800 proposed by its employees across Spain through the Territorios Solidarios (Solidarity Territories) initiative. The aim of the program is to bring the Bank’s activity closer to the community and involve its employees in resource allocation. In addition, BBVA has announced the six entrepreneurs taking part in the Momentum Project 2012, who will receive funding worth 1.5 million euros in the form of soft loans or capital investment through Momentum Social Investment 2012, an investment vehicle designed by BBVA.

BBVA in the Sustainability Indices

BBVA has a prominent position in the main sustainability indices at international level. The weightings as of March 31, 2013 were as follows:

Main sustainability indices in which BBVA participates

		Weighting (%)
	DJSI World	0.53
	DJSI Europe	1.28
	DJSI Eurozone	2.75
	ASPI Eurozone Index	2.03
	Ethibel Sustainability Index Excellence Europe	1.40
	Ethibel Sustainability Index Excellence Global	0.98
	MSCI World ESG Index	0.36
	MSCI World ex USA ESG Index	0.75
	MSCI Europe ESG Index	1.32
	MSCI EAFE ESG Index	0.84
	FTSE4Good Global	0.34
	FTSE4Good Global 100	0.56
	FTSE4Good Europe	0.85
	FTSE4Good Europe 50	1.38

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