January-March 2013

Main highlights

  • BBVA is convinced of the growth potential of its business in the country and has announced a major investment plan for 2013-2016 amounting to around €2,700m. This investment will be aimed mainly at improving customer relations and the customer experience, in order to continue providing quality service and boost the offering of innovative and specialized products. Some progress has already been made in the first quarter of the year. For example, over 30 branches have been renovated in order to adapt them to the customer-tailored service model being implemented by the franchise.
  • The BBVA Bancomer Foundation continues to be very active with its educational support programs. Through this initiative, more than 40,400 scholarships have been granted over the last 10 years, making the Foundation the only private institution in the country that offers an extensive educational support program. In the first quarter of 2013 it signed an agreement with Colegio de México whereby it will provide financial aid packages for the best students in the graduate, master’s and PhD programs offered by this institution.
  • BBVA Bancomer is supporting SMEs and entrepreneurs through the “MIT Technology Review for Innovators Under 35 in Mexico” awards. The aim is to identify and reward the talent of 10 young people who design promising projects for the development of new technologies or the creative application of existing ones, not only for the future of the industry they work in, but also for society as a whole.
  • The BBVA Bancomer “DIVER-D Serie B” mutual fund has received one of the “Morningstar 2013” awards granted by the Morningstar investment analysis firm, which recognize the funds and managers that have contributed most value in 2012.