With respect to corporate responsibility, the following have contributed to the development of financial inclusion:
- BBVA Continental in Peru has launched “Efectivo Móvil”, which enables people to send cash from a cell phone and withdraw it from any of the bank’s ATMs without the need to be a customer or use a card. This is a technological innovation that will benefit over 4 million self-employed people.
- In Colombia the “Tarjeta de Crédito Congelada BBVA” has been launched. It is an initiative that provides a special credit card to people on low income.
With respect to awards and recognition received in the quarter, the magazine Global Finance has named BBVA “Best Bank” in Peru, Venezuela and Uruguay at the 21st Best Banks in Latin America awards, due to their profitability, good service, innovative products and achieving the best earnings figures in 2013. BBVA Continental (Peru) and BBVA Provincial (Venezuela) have obtained this award for the 11th and 18th year in a row, respectively, for attributes such as efficiency and profitability.
The initiatives aimed at boosting digital channels include:
- BBVA has extended the “e-Oferta” tool created in Spain to Peru, Chile, Colombia and Argentina. This digital solution brings the range of BBVA products and services to small companies and institutions.
- BBVA Chile has launched “BBVA Link”, an application that allows users to send, request and receive money directly from Facebook in only three steps, with complete security and without maintenance fees. It is the first Facebook bank account in Latin America.
